Make award nominations quick to start, clear to aim and easy to finish, so the right members get recognized.
At many associations, a short list of people sends in most award nominations: board members, committee chairs, past winners and staff. They know the awards exist, what the committee looks for and how the form works.
Everyone else has someone in mind too. They just never hear the call, aren't sure their person qualifies, or open a long form and close it. So the same people nominate, and the same kinds of people win.
This session draws on two of the five dimensions of Review Integrity, a framework for judging whether an application and review process is fair, consistent and defensible.
The first is Intake Proportionality: does what you ask of a nominator match what it takes to recommend someone? A member should be able to say who and why without assembling a full award file.
The second is Rubric Clarity: are your criteria written, weighted and visible before anyone applies? When members can see who you're looking for, they nominate people who fit, and they nominate people they'd otherwise assume didn't qualify.
When neither is in place, deserving members never reach your judges, because judges can only choose from who was nominated. Newer and less connected members read the winners list and decide the program isn't for them. And when the board asks what your awards do for the whole membership, the answer is that they reach the people who were already engaged.
The nomination form, the criteria and the reminders are all set before the call for nominations goes out. Once members are working from them, changes reach only the people who haven't started.
Association staff who run awards, recognition, fellowship or member scholarship programs, in membership, programs, events, foundation or communications roles, plus the committee chairs who oversee nominations.
Founded in 2011, Reviewr is SOC 2 Type II certified and has processed more than 1 million applications for thousands of organizations.